Archive for September, 2009

5 Ways the Internet Improved Direct Mail

Direct mail marketing refers to the process of mailing out advertisements and offers to potential customers for your business. It’s a part of marketing that’s been around for a long time however it’s improved a lot in recent years because of the Internet.
Here are 5 ways the Internet improved marketing through direct mail:

More frequent updates. You can now [...]

When Taking Charge is the Best Thing to Do

I’m the type that likes to take control in a situation where a leader is needed.  I don’t think about it; it just happens.  I just step in and do what needs to be done — usually while people are still standing around gawking.
For instance, a little over a year ago, one of the horses [...]

Creating Training Videos for our Business

In an effort to reduce the training costs of our company, we have been looking into other ways to deliver the same quality of training that a live instructor can give without spending as much money.
After some deliberations, we have decided to create some training videos that can deliver the same message while saving [...]